Gulnara Minasyan

In today's fast-paced and data-driven world, accurately predicting demand is more critical than ever for businesses aiming to stay competitive. Traditional forecasting methods often provide a single-point estimate, which can be useful but falls short in accounting for the inherent uncertainties and...

When it comes to human capital, many organizations face a lingering dilemma concerning workforce management. There are two extremes: overstaffing and understaffing. Overstaffing leads to underuse of existing employees and causes labor costs to increase. Understaffing, on the other hand, cripple...

Providing each customer with personalized treatment that helps improve long-term engagement is one of the most fundamental problems in marketing communications. This task is particularly important for businesses that rely heavily on long-term customer relationships, including telecom, video games,...