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Home Insights All authors Maneesh Kumar
Maneesh Kumar

Maneesh Kumar

Technology Director

As Technology Director of the Digital Engagement practice at Grid Dynamics, Maneesh specializes in emerging technology trends across successful, consumer-centric, B2C and B2B transformations.

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A shopping cart surrounded by silhouetted people in a vibrant, digital marketplace with hexagonal icons floating above, representing B2B composable commerce.
Article
Composable commerce for B2B: Overkill or delivers big?
Digital engagement
Article Composable commerce for B2B: Overkill or delivers big?

The buzzword “composable commerce” has dominated digital strategy conversations since Gartner popularized the term in 2020. But behind the marketing hype lies a longstanding, proven practice of integrating specialized, best-of-breed technology components into a flexible and scalable ecosystem....

Digital engagement

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