Max Martynov

Every business is focused on a rapid time to market and return on investment. It’s no longer enough to implement a data lake, businesses require a data platform that can provide immediately actionable insights. But building a data platform from the ground up can take a significant amount of tim...

It's an e-commerce web application for a top-tier North American retailer. Quite a large application system - a few hundred developers are working on it. The system was rebuilt from scratch from a heavy monolithic enterprise application platform to a number of separately deployed components inter...

Every company wants to take advantage of their data to turn it into actionable insights. It can be used to build customer 360, reduce customer churn, plan marketing campaigns, and optimize pricing, inventory, and supply chain. Data is also key to increasing productivity and the efficiency of the wo...

After the initial excitement that data lakes would help companies maximize the utility of their data, many companies became disillusioned by rapidly diminishing returns from their big data efforts. While it was easy to put large volumes of data in the lakes, turning that data into insights and real...

Over the last ten years, the role of data in modern enterprise has continued to evolve at a rapid pace. Companies launched initiatives to define and execute their data strategy, appointed Chief Data Officers, and created large teams to collect, manage, and generate insights from data. With increase...

While microservices architecture is a great way to design modern systems, most enterprise applications are still built as monoliths. While working with both Fortune-1000 companies and startups we often hear the same three questions: Should I use microservices architecture for the new system...

After initial migration to the cloud, companies often discover that their infrastructure costs are surprisingly high. No matter how good the initial planning and cost estimation process was, the final costs almost always come in above expectations. On-demand provisioning of cloud resource...

The trend of implementing and migrating to microservices isn’t new. The industry is full of war stories where companies invested a lot of time, money, and effort to migrate microservices architectures but were never able to realize the full benefits. Every company’s journey is unique and mistakes t...

In an era marked by growing velocity, volume, and variety in data, managing this constant influx of competing data points and information is crucial for businesses aiming to stay ahead. Data platforms help achieve this—but building and customizing them is key to success. In our experience workin...

The COVID-19 crisis is clearly the biggest economic disruption the world has seen in the 21st century. This disruption impacts virtually all industries and all areas of enterprise operations through market demand, supply chain, and human capital. The adverse impact of the COVID-19 pandemic and p...

Initially, digital transformation for brick-and-mortar retailers meant creating a good customer experience over web and mobile channels. While that started to close the retail chasm that Amazon had opened beneath traditional retailers, it wasn’t as if they could abandon their stores and go all-digi...

If you want your customers to have a seamless shopping experience no matter where they are or what device they’re using, but you’re stuck with a black box legacy system like Oracle ATG, you may think a true omnichannel experience is beyond your reach. We have helped many of the top retailers in...

The demands on IT service providers are changing because companies are embracing digital transformation. Traditionally most IT services were confined to packaged software implementation, system integration, and managed services. Companies grew to rely on traditional outsourcers for these kinds of I...

The quarterly report showed a 40% drop in sales over the last quarter. The executive team panicked. The entire company is collapsing! Or is it? After the investigation concluded, they discovered that the sales were okay. The report was incorrect because an automated system had failed. The infrast...

Consumers pay attention to ratings, and you should too. Ratings are indicative of an item’s quality, and people give bad ratings when they have a terrible experience. In this case study, we explore how to raise your app rating and what effect this has on mobile app revenue. For purposes of this...

How bad can a 3.7-star rating really be? Imagine a Fortune 500 retailer with considerable online revenue, but only a minuscule fraction of online sales derived from their mobile app. In fact, this exact retailer approached us, asking for assistance. To help them get their mobile app revenue back...

These days, every retailer has to be mobile-friendly to be competitive, but our client was ahead of the curve. They wanted to provide their largely teenage customer base, who prefer to use mobile devices, with a truly awesome mobile experience. They realized that in order to make this leap into t...

“But I already have an Android and iOS app, why would I need Flutter?” After you read this blog post, the answer will become obvious - to save time and money. “I understand the advantages of Flutter, but can't afford to throw away my current apps and restart in Flutter.” You won't need to! In th...

Many retailers face a tough decision: should their mobile retail shopping app support Android or iOS? They feel their limited resources cannot be stretched to build and support both platforms, so they often pick just one. Some retailers may have already committed to one platform, but are unsure...

Implementing end-to-end continuous delivery at the enterprise level has always been a challenge. It is a complex problem that requires simultaneous improvements across an organization’s structure, culture, application architecture, infrastructure and change management processes. This challenge i...

The convergence of in-store and online retail operations in recent years has put significant new demands on the management of pricing, offers, and promotions as compared to pre-omnichannel times. The outdated, simplistic approaches to determine the price of products and promotional offerings are st...

Retailers wanting to upgrade their monolithic architecture systems to a microservices approach will need to build a management platform to truly capture its benefits. The advantages of microservices over monolithic architectures are evident: greater scalability, more customization, quicker updates,...

Let’s face it — Oracle Endeca is an out-of-date e-commerce search technology solution. Endeca’s lack of personalization and support for omnichannel capabilities have been common problems for many large retailers, and the issues were not getting solved by ATG. We at Grid Dynamics have seen this fi...

After an hour of online research, Rachel bought the perfect raincoat for her upcoming trip in Southeast Asia – and then discovered that it didn't exist. Unfortunately, when she tried to add it to her cart, she was informed that the raincoat was actually out of stock, and could not be purchased. Thi...